About Us

品牌建设

This graphic design adopts artistic design techniques, combining the Chinese pinyin "Lu" of the character "Lu" with the first letter of the English name "LAND UNION" of the Land Transport Express, forming a visual arrangement of the characters "Zhong". This design aims to convey a sense of unity and pragmatism, and reflects the stacking of containers. Among them, the design of the collection box abstract technique is particularly unique, naturally and perfectly reflecting the identity of Landlink as a container carrier.
The graphic adopts a hexagonal design, and the characters "Liu" and "Lu" have the same pronunciation in Zhejiang dialect. At the same time, the hexagon also symbolizes "Six Six Great Smoothness", symbolizing that the operation of land transportation can go smoothly and smoothly. I hope this design can add an auspicious color to the promotion and image of Landlink Express.
This graphic is composed of nine vertical lines, symbolizing that "nine" is the ultimate number, representing the expectation of Landlink Express to maintain a leading position in the industry. The entire graphic presents a stable and solid feeling, symbolizing Landlink Express's brand image and development goals of "pursuing excellent services and striving for industry pioneers".
The combination of three LUs presents a three-dimensional square shape, giving a sense of stability and grandeur. At the same time, the internal lines of the combination are rounded, symbolizing the inclusiveness and service spirit of the logistics industry. This design is in line with the concept of "round sky and round earth" in traditional Chinese culture, representing that Land Transport adheres to the essence of Chinese culture, emphasizing harmony, stability, and prosperity. In the combination of LU, a large U-port means that Landlink can widely accept various logistics needs, absorb more goods and information; The low output of L represents the high attention and meticulous service provided by Landlink to customer needs, striving to reduce unnecessary losses and risks in the logistics process. This kind of design with entry and exit not only reflects the operational rules of the logistics industry, but also highlights the pursuit of efficient, safe, and reliable logistics services by Landlink.
The embedded light blue light and shadow is like the rising sun on the horizon, representing the concept of land transport globalization. Through the global logistics services, it connects the world to thoroughly implement the national "the Belt and Road" initiative, seize the opportunity of import and export double cycle, promote the logistics connectivity between China and the world, and achieve sustainable development.
The blue main melody appears youthful and vibrant. The design of orange gradient avoids rigidity and monotony, enhances the sense of technology and fashion, and also gives people a sense of sunshine and agility. At the same time, the orange gradual change has the image of the "the Belt and Road" desert silk road, showing the historical origin and future vision of land transport from where it comes from and where it goes. This also reflects the original intention and mission of Lulian Express to "carry forward the spirit of the Silk Road and help the the Belt and Road".
Our brand logo conveys the design philosophy and brand image of Landlink Express, presenting characteristics of youth, vitality, and innovative spirit, highlighting our brand image in a globalized environment. We hope that this design can perfectly present the brand spirit and cultural connotation of Landlink Express, as well as the corporate vision of "putting customers at the center and giving transportation vitality", bringing customers a better service experience. At the same time, we will incorporate these values into the corporate culture and management philosophy of Landlink Express, and continue to lead all employees forward. We believe that such efforts will further enhance brand awareness and influence, showcasing the brand image and core values of Landlink Express. We firmly believe that through such efforts, Landlink Express will stand out in the fiercely competitive market and provide more valuable logistics solutions for global customers.

Message

Please contact us for business requirements

0574-8780 8083
Zhejiang Lulian Yuntong Supply Chain Group Co., Ltd
Land-Union(@landunion2022)
Land-Union

Address

6th, 7th, 8th, and 12th floors of Tianzhihai Building, No. 48 Daliang Street, Haishu District, Ningbo City, Zhejiang Province

Complaint

13345847626
yanghj@land-union.cn